12/18/2023 0 Comments Similar to seo spyglassSEO and content marketing go hand in hand. WriterZen – Best Keyword Tool for Content Marketing These include Site Explorer and Site Audit which help you to maintain a healthy site plus monitor your keywords and backlinks. You can, however, access Ahrefs’ Webmaster Tools for free. It’s the only way to gain access to the Keyword Explorer tool among others such as the SEO Dashboard and Rank Tracker. Ahref’s Keyword Explorer lets you search thousands of keywords and dig into information about search volume, click metrics, SERP overviews, and more.Īhrefs’ paid plans start at $99 per month. Search volumes might be high for a keyword but it’s no use if nobody clicks on the results.Īhrefs also shows other advanced metrics that you won’t see in any other tool, such as return rate and the percentage of paid clicks. This is mighty useful for assessing the true impact of a keyword. This is because Ahrefs uses clickstream data to update search volumes on a monthly basis.įurthermore, Ahrefs is the only tool on the market that estimates the number of clicks a keyword receives. The kind of metrics and research you’re able to gain access to is unmatched.įor instance, its search volume data is perhaps the most accurate on the market. Yet, it offers an extremely useful Keyword Explorer tool too. In other words, what kind of an impact the keyword will have and whether it’s worth pursuing in the first place.Īhrefs has been one of the most popular link-building tools for a while. It’s vital that you look at certain keyword and SERP metrics to assess the viability of a keyword. You can also try Semrush for free for seven days. This includes searches in the Keyword Magic, Keyword Gap, and Keyword Overview tools.īut if you want to carry out more searches, you’ll need to go for a paid plan which starts at $119.95 per month. Semrush has a free plan that allows for ten searches per day. It’s features like these that make Semrush the best tool on the list for finding keywords that’ll actually make a difference to your site in terms of SEO. You can perform an analysis of up to four competitors at the same time and it’ll highlight the best keyword opportunities for you to go after. Then, use the Keyword Gap tool to find keywords that you do and don’t share with competitors. Semrush’s Growth Quadrant widget shows you who you’re competing with and their general market position, size, and growth rate. The platform will display these competitors on a handy quadrant graph for you, placing competitors into four categories including niche players, game changers, leaders, and established players. Thus, you can use the tool to monitor your rankings and ensure no other brand moves ahead of you.įirst, use Semrush’s Market Explorer tool to locate your biggest competitors. Semrush is an excellent tool for competitor analysis as it allows you a detailed look at the market and search landscape as a whole, along with information on specific competitors. This refers to the keywords they may be missing on their site that you can use to gain an edge. You can adopt similar tactics yourself in order to compete.įurthermore, you see where the strengths and weaknesses in their SEO strategy lie, allowing you to find and close any keyword gaps. First, you gain insight into the tactics of competitors.
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